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04 August, 20:00
Drive Music Media
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FILM PREMIERE: SOPHIE KARL — A Requiem for Desire: From Losing Oneself to Rebirth

On Friday, August 1st, a private screening of Sophie Karl’s film "A Requiem for Desire" took place in London at the Soho Hotel.

The film tells a story of love and the realization that you may not be living your first life — and that, little by little, you begin to feel it in this new incarnation.

Sophie worked in collaboration with visionary director Isaac Lawrence and with the editor Stephen Southouse.

What the premiere felt like and the deeper meanings Sophie and Isaac embedded into the film — as well as its strong and weak points — were discovered firsthand by the founder of Drive Music Media, Asya Radko, who attended the event.

Our team was among the first to arrive and immediately began working. The hall was quiet, with musicians tuning their instruments — two violinists were scheduled to perform at the premiere — while final preparations were being made. Sophie Karl had not yet arrived, as she was upstairs, while the screening room, where the premiere was to take place, was located downstairs.

About ten minutes later, Sophie entered the room, and our team captured the first shots before the main part of the evening began.

Later, guests had the opportunity to take a special photo using the Soiree360events team's camera installation.

Among the guests at the premiere were artists such as Caroline Tod-Richardson, founder of THE EARL’S COURT INTERNATIONAL FILM FESTIVAL, and Ciro Orsini — renowned Hollywood film producer and founder of the world-famous pizzeria Ciro's Pomodoro.

The crowd kept growing — some were warmly chatting with each other, others were taking photos and enjoying the music. Sophie greeted everyone with joy.

Sophie set out to tell a love story through the lens of reincarnation. The main character — Rose, portrayed by Sophie herself — gradually begins to recall her past life and falls in love all over again with the ghost of Edward, played by Kyle Jordan. The film shifts between the present and a previous incarnation — the use of color and black-and-white inserts creates a sense of time travel.

The technical side of the film turned out to be somewhat weak, with moments of missing focus and abrupt exposure shifts. The black-and-white sequences were by far the most visually compelling. And conveyed the atmosphere much more vividly, transporting the viewer back in time.

Our founder spoke directly with Sophie about these aspects:

"Stephen Southouse helped do the 1st edit and make sure everything was running as smoothly as possible for the shoot throughout.

Isaac Lawrence was behind the camera.

There were quite a few unfortunate technical issues which I was sadly not made aware of at the time but having Isaac’s relaxed approach during filming did make my time on set feel like everything was under control. And a set where the filming schedule is going according to plan is always a positive point.

In Post production, Paul from the Old Chapel Studios and Steve Massey did an incredible job at fixing all of the sound and image quality issues.

The main issues having been that the camera footage was shaking from the beginning of the film until the end. 

Thank goodness for those 2, who spent hours upon end with me stabilising the footage and fixing the sound making it what it looks like today.

I honestly had never realised how post production was such hard work and how editors are the hidden Directors of a movie.

The way everything changed and was repaired from the footage is an absolute miracle!"

It’s clear that Sophie is happy and deeply inspired by the idea she’s woven into her film. When asked by our founder Asya about her favorite moment in the film, she replied:

"The moment when we realise that reincarnation does exist. The love between those two individuals within the film has been there throughout different lives.

I am a big romantic at heart and a big supporter of love wins overall."

A large number of people contributed to the project. Among the cast who joined the film were Kyle Jordan as Edward, Nina Naustdal as Amber, Mark Hampton as James, Xander Philips as Eric and Albert, Haley Marie Axe as Cherice, and many others.

The crew included Stephen Southouse, Isaac Lawrence, and Ella Dollery, Roger Hyatt while Tequila Carter brought the spirit of the era to life through her styling and presence.

Sophie speaks about Tequila this way:

"Tequila Carter was the main Hair and make up artist throughout the Victorian journey of the film.

Some of those hairstyles she did were incredible."

The premiere began an hour and a half after the Drive Music Media team arrived.

The photographer Danylo Skorobohach, videographer Olena Belizky, and the founder of the media outlet Asya entered the hall before the screening started to capture shots of the empty venue. Everyone was filled with anticipation.

The hall was full. As soon as the lights dimmed, the event host introduced Sophie and invited her to say a few words.

Throughout the entire event, people were constantly connecting and engaging with one another, inspired by the passionate performance of two violinists who had begun playing from the very first moments in the empty hall.

After the film ended, everyone applauded Sophie with loud, heartfelt cheers.

Pictures were taken by Danylo Skorobohach. The video were filmed by Olena Belizky

21 January, 00:40
Drive Music Media

MJ Kim is a photographer who believes that the most important thing in portrait photography is for people to be truly seen; that landscapes should be more than just a beautiful visual — they should convey atmosphere; and that concert shots should evoke new feelings every time and remain unique. For him, photography is about living moments. Not about perfection, but about that very frame he captures during the many years of touring with Paul McCartney — even when it’s the completely unglamorous view from a hotel window. In portrait photography, it always starts with a conversation — with contact and presence. Only then does everything become real. MJ Kim has been Paul McCartney’s personal photographer since 2008 and recently returned from McCartney’s months-long Get Back 2025 tour across North America. He has created profound portraits of Johnny Depp, Michael Jackson, Natalie Portman, and many others, and has documented key moments that have become part of music history. His path in photography began by chance. He simply needed a job — and became a photojournalist in London. That decision became a turning point, the very accident that shaped his future and led him to who he is today. About how he senses “the moment,” the hardest and most important part of touring with Paul McCartney, his project Rooms Without A View, and the mission he carries as a photographer — shared with Asya Radko, founder of Drive Music Media.

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25 December, 14:50
Drive Music Media

Hugo Nicolau is a Portuguese actor, photojournalist, and musician who played the lead role in the profound social short film Avenue to Nowhere, directed by Jacob Migicovsky — a project that became deeply personal and significant for him. This year, Hugo also appeared as a Maître D’ in Johnny Depp’s second directorial film, Modi: Three Days on the Wing of Madness, and attended three major premieres: the world premiere at the San Sebastián Film Festival, the UK premiere in London, and the North American premiere in Los Angeles. Hugo’s creative journey began with music — from classical piano training to performing in successful rock bands such as Slave and Mary Me. Among all artistic disciplines, music has remained the one constant in his life. His path then led him from studying economics to the media field — specifically photojournalism, where he worked with a strong ethical focus on respecting personal boundaries and developed a sharp eye for detail. Photography became Hugo’s second great love and an essential foundation for his artistic sensitivity. Acting entered his life unexpectedly in 2001 and has remained with him ever since, gradually becoming a central part of his creative identity. All the disciplines he has been involved in have shaped and enriched his work as an actor, helping him bring his characters to life on screen. About the role of music in his life, his work as a photojournalist for the Portuguese newspaper O Comércio do Porto, and his approach to choosing roles, Hugo opens up in conversation with Asya Radko, founder of Drive Music Media.

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